Research, Messaging
& Innovative Action
Unifying the Pro-Life Movement to End Abortion
LATEST RESEARCH
Demetree Institute for Pro-Life Advancement YouGov/Survey USA 2025 Poll Results
Abortion Won’t Win the Hearts & Minds of now ALMOST HALF of the Electorate Millennial & Gen Z Registered Voters Support Limits on Abortion & Legislators Who Protect Life in Law & in Service; A Majority Believe Human Rights Begin in the Womb; Once...
MEMO TO THE MOVEMENT: November 2024 Exit Survey Showed Some Voters Betrayed Their Own Values When Supporting Pro-Abortion Ballot Referendums
MEMO TO THE MOVEMENT: November 2024 Exit Survey Showed Some Voters Betrayed Their Own Values When Supporting Pro-Abortion Ballot Referendums
Registered Voters are More Likely to Support Limits an Abortion When There is Help for Families in Crisis
Registered Voters are MORE LIKELY to Support Limits an Abortion when There is Help for Families in Crisis
MESSAGING RESEARCH
Deploying What We’ve Learned About Moveable Women & Men
Deploying What We've Learned After researching America’s movable-middle young people, we deployed the winning messages in a variety of ways through the Campaign for Abortion Free Cities. At the doorsteps, our volunteers deliver a message of hope, strength, and support...
The 14th Amendment Strategy: The 14th Amendment as the Next National Rallying Cry
Following the reversal of Roe, many felt that Pro-Life Movement lacked a clear national rallying cry that could be easily understood and accepted by leaders and volunteers alike. We set out to explore the potential application of the 14th Amendment as the movement’s...
Leading the Pro-Life Movement’s Response to Chemical Abortion
Leading the Pro-Life Movement’s Response to Chemical Abortion
TAKE ACTION
Remove Planned Parenthood from Christian Schools
Watch the “This is Chemical Abortion” Docuseries
ABOUT US
The Demetree Institute for Pro-Life Advancement researches the most effective ways to communicate a philosophically and scientifically sound defense of preborn life so we can win this generation to the pro-life movement.
The Demetree Institute for Pro-Life Advancement produces studies, white papers, and analyses that shape effective messaging and outreach. We design our work to serve every organization and leader who want to end abortion.
For additional research and findings, read our 2023 biannual report below.
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