A logo with a graphic on the left and text on the right that reads, "DEMETREE INSTITUTE FOR PRO-LIFE ADVANCEMENT"
  • RESEARCH
  • MESSAGING
  • ACTION
  • ABOUT
  • DONATE
Deploying What We’ve Learned About Moveable Women & Men

Deploying What We’ve Learned About Moveable Women & Men

by Madison DuRant | Sep 19, 2025 | Messaging

Deploying What We’ve Learned After researching America’s movable-middle young people, we deployed the winning messages in a variety of ways through the Campaign for Abortion Free Cities. At the doorsteps, our volunteers deliver a message of hope, strength, and...
The 14th Amendment Strategy: The 14th Amendment as the Next National Rallying Cry

The 14th Amendment Strategy: The 14th Amendment as the Next National Rallying Cry

by Madison DuRant | Sep 19, 2025 | Messaging

Following the reversal of Roe, many felt that Pro-Life Movement lacked a clear national rallying cry that could be easily understood and accepted by leaders and volunteers alike. We set out to explore the potential application of the 14th Amendment as the movement’s...
Leading the Pro-Life Movement’s Response to Chemical Abortion

Leading the Pro-Life Movement’s Response to Chemical Abortion

by Tina Whittington | Jan 12, 2024 | Messaging, Research Posts

First using COVID-19 as an excuse to make chemical abortion pills, that cause injury, infertility, and death to women, available to all women without seeing a doctor and now using the urgency of Roe’s reversal to push for mail and pharmacy abortions, Chemical Abortion...
The Moveable Middle Men: Winning Back Men’s Courage to Reject Abortion & Embrace Life

The Moveable Middle Men: Winning Back Men’s Courage to Reject Abortion & Embrace Life

by Michele Venditto | Sep 27, 2022 | Messaging, Research Posts

Despite an ever-changing landscape on legal abortion and high tensions at state houses across the country following the June 24th Supreme Court decision to reverse Roe v. Wade, many Americans continue to avoid taking an extreme position on abortion. Gallup’s May 2022...
The Moveable Middle: Women’s Research Results

The Moveable Middle: Women’s Research Results

by Lauren Enriquez | Sep 24, 2021 | Messaging, Research Posts

2021 Research Results   Over the course of 2019-2020, Students for Life of America commissioned right brain research & quantitative studies with Vinea Research. We first identified Millennial women who described their views on abortion as “in the middle” and...

1000 Winchester Street, Suite 301
Fredericksburg, VA 22401
(540) 834-4600

COPYRIGHT

FOLLOW US

  • Follow
  • Follow
  • Follow
  • Follow